Mens underwear has evolved over the years from a wardrobe basic into a fashion must-have. With exciting new cuts and materials the mens underwear industry is booming. Underwear has become sexy, not just a necessity!
White and black are still the most popular colours, however as men become more experimental pairs of purple or neon pink have started to fly off the shelves. New styles have appeared in the shape of thongs, jockstraps, and boxer briefs.
Calvin Klein are still the number one mens underwear brand, however brands such as HOM, MANstore, Doreanse, and Bum Chums have seen a huge increase in demand.
The current Underwear styles available are:
Briefs – These have an elasticated waistband and the leg sections end at or near the groin.
Boxer briefs – These are similar in style to boxer shorts, but are generally shorter and form-fitting like briefs.
Boxer shorts – These have an elasticated waistband and the leg sections are fairly loose and extend to the mid-thigh.
Jockstrap – These are designed for maximum comfort and support for sportsmen, although there are more fashion forward ones now.
Strings – These have a fine string at the back, with a fashionable front.
Thongs – These have a wider strip of fabric that nestles between the bum, with a fashionable front.